formerly Blink Fitness
New York
Prices from the gym's own website, as of July 10, 2026 · How we collect data →
PureGym - 54th St is a gym in Midtown. Memberships run $42–$120/mo all-in across 5 plans; a day pass is $17.99.
| Plan | Dues | All-in monthly | Enrollment fee | Annual fee | Commitment |
|---|---|---|---|---|---|
| Paid in Full - All Access | $499/yr | $42/mo | $0 | $0 | 12 months |
| Premium Plus | $46.99/mo | $49/mo | $19.99 | $0 | 12 months |
| Core - No Commit | $52.99/mo | $56/mo | $39.99 | $0 | Month-to-month |
| Premium - No Commit | $64.99/mo | $67/mo | $19.99 | $0 | Month-to-month |
| Paid in Full - Single Access 3 Months | $359/3 mo | $120/mo | $0 | $0 | 3 months |
All-in monthly = 12 months of dues plus enrollment, admin, and annual fees, divided by 12.
First-year math for the Paid in Full - All Access plan: 1 × $499 annual dues ($499) = $499 in year one — $42/mo all-in.
On top of dues, PureGym - 54th St charges a $19.99–$39.99 enrollment fee — some plans waive part of this. These fees are what separate the advertised rate from the all-in figure above.
Contract terms vary: Core - No Commit is month-to-month, while Paid in Full - All Access carries a 12-month commitment.
The cheapest contract plan works out to $42/mo all-in vs $56/mo for the cheapest no-commitment option — $168 a year for the flexibility.
| Plan | Price |
|---|---|
| Day Pass | $17.99/day |
| Day Pass 3 Day | $36.99/3 days |
| Day Pass 7 Day | $46.99/7 days |
| Day Pass 30 Day | $109.99/30 days |
Just visiting? A day at PureGym - 54th St is $17.99. Longer passes run up to $109.99 for 30 days. Compare NYC day pass prices →
Members report ~13 squat racks, ~4 20lb dumbbell sets, heaviest dumbbell 110 lbs, pull-up / dip bar: yes, treadmill brand: Matrix (14 approved submissions).
Across 41 priced gyms in Midtown, all-in monthly costs run $13–$499 (median $146). PureGym - 54th St's cheapest membership is 71% below the median. Citywide, the median across 492 priced NYC gyms is $110/mo all-in — PureGym - 54th St comes in $68 under it.
More PureGym locations: 44 locations in NYC, $25–$42/mo all-in. This is the priciest PureGym location in the city. See all PureGym in NYC →
The nearest other PureGym is PureGym - Murray Hill (0.7 mi away, from $42/mo all-in).
Nearby: Other gyms in Manhattan →